Wedding Content Creation vs Formal Videography:
What’s the Difference?

So you’re sitting across from your partner, mid wedding planning and the question pops into your head – how the heck do we want our wedding filmed?
This seems to be the question on every newly engaged couples minds, and we don’t blame them! Do you go for the cinematic wedding videographer or jump on this new wave of wedding content creation?
 
Honestly, it’s kind of like choosing between a blockbuster movie and your camera roll after the best night out… both are amazing, just for totally different reasons. One is cinematic and polished, the other, raw and real.
 
If you’re feeling lost or confused which to choose, don’t worry, we’re here to chat through what each one actually gives you, so you can figure out what feels right for your day!

What a Wedding Videographer Delivers:

A wedding videographer is all about cinematic storytelling. Think sweeping camera angles, crisp lighting and a carefully edited highlight reel you’ll want to watch on the big screen!
 
Typical deliverables include:
  • A polished 5–10 minute cinematic film
  • Background music layered over the footage
  • Raw clips or social media edits usually cost extra
  • Average deliver 2-3 months.
Wedding videographers are best for couples who want a dramatic, cinematic keepsake that feels timeless, elegant, and structured.

What Wedding Content Creation Looks Like:

Wedding content creation is a more relaxed, candid approach. Think of it as having a hype-girl bestie with a camera, following you around to make sure every laugh, glance and dance move gets saved to your camera roll.
 
Typical deliverables include:
  • Unlimited raw clips from the day
  • Mini summary video edits for sharing
  • Longer videos covering the ceremony & speeches
  • Delivery within days (at Peachie we deliver everything 48 hours 🤭)
Content creators are best for couples who want a natural, unfiltered take on their day, with memories they can relive in their entirety, and can share straight away.

Price Differences:

Like most things in weddings, cost varies with factors like hours of coverage, package inclusions and experience, but here’s the average ballpark:
  • Wedding Videographer: $3,000-$6,000
  • Content Creator: $500-$4,000
 
Some couples choose one, others decide to invest in both a wedding videographer and a wedding content creator to capture the entirety of their day. We did a full post on the cost of a content creator here if you want to know more!

What the Experience Feels Like on the Day:

A wedding videographer usually works with a more structured filming style – setting up shots, asking for retakes if needed and using large cameras or lighting rigs.
 
A wedding content creator blends in more like a guest. The focus is on candid moments and subtle direction, filmed discreetly on phones. You’ll probably forget they’re even there!

The Style & Final Feel:

  • Wedding Videographer: Artistic, dramatic, cinematic.
  • Content Creator: Fun, personal, intimate.
It’s the difference between a polished film you rewatch on the big screen, vs hundreds of raw snippets you’ll scroll through when you want to relive the day.

So what are your options?

The good news? You don’t always have to choose.
  • A wedding content creator works perfectly alongside your photographer (this is a fire combo!)
  • They can also replace a wedding videographer if you’re not fussed on a cinematic film
  • Or they can team up with a wedding videographer for the ultimate coverage, the movie and the memories!

Which One Should You Choose?

It comes down to what matters most to you.
  • Want the polished cinematic story? Go wedding videographer.
  • Want the raw, candid, fun of the day? Go wedding content creator.
  • Want both? You’ll have you’re whole day covered, the movie and the memories!
 
At Peachie, we specialise in wedding content creation, providing couples with hundreds of clips, real audio and a delivery time of 48 hours so you can relive it all while you’re still on a post-wedding high. But whichever option you choose, the important part is making sure your memories feel true and authentic to you and your day.
Packages & Pricing